Dannon CEO Says WhiteWave Deal Will Help Accelerate Non-GMO Push
Dannon, the yogurt maker owned by French food giant Danone SA, plans to use its parent company’s $10 billion acquisition of WhiteWave Foods Co. to speed up a push to rid GMOs from its products.
On Thursday, Dannon unveiled its first yogurts without genetically modified organisms and pledged to put labels on products that do have GMOs by next year. The WhiteWave purchase, announced last week, should help the company move faster to scrub its supply chain and adopt more natural ingredients, said Dannon Chief Executive Officer Mariano Lozano. WhiteWave’s Silk brand is the best-selling soy milk, and it offers a range of dairy and organic foods such as Horizon milk, Wallaby yogurt and Earthbound Farm salads.
“It will only help us accelerate this journey,” Lozano said in an interview.
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