USDEC-Chinese Partnership to Build Relationships and Foster Dairy Export Growth
The U.S. Dairy Export Council (USDEC) and China’s Jiangnan University signed a memorandum of understanding (MOU) March 30 to establish the U.S.-China Dairy Innovation Center.
“The Center aims to facilitate research innovation and technical services for the dairy and food industries and also strengthen education cooperation and research collaboration in dairy science and technology between our two countries,” says Xu Yan, Jiangnan University vice president.
“The Jiangnan partnership is a concrete, game-changing agreement that will lead to fruitful new opportunities that mutually benefit both China and the United States,” adds Tom Vilsack, USDEC president and CE). “China is a top-priority market for the U.S. dairy industry, and we are very excited to be working with one of the best food science schools in the nation.”
According to USDEC, the MOU offers three benefits:
- “Encourage the development of innovative, China-friendly product formulations that incorporate U.S. dairy ingredients, particularly whey and milk proteins and skim milk powder.
- “Enable U.S. dairy suppliers to be more engaged with and responsive to China’s food industry through access to in-market facilities and opportunities for jointly pursuing innovation projects that leverage U.S. dairy ingredient functionality, versatility and nutrition.
- “Enrich students’ academic experiences in Jiangnan University’s dairy science and technology programs with practical hands-on research and development skills using U.S. dairy to jump start careers upon graduation.
The agreement is part of an overall effort to build trade relationships with China and remove trade barriers. It builds on last year’s MOU with China on U.S. dairy plant registration and China’s unilateral reduction in its tariffs on U.S. cheese.
“[These efforts] are all part of USDEC’s broader goal marketing strategy to expand people, partnerships and promotions in key markets and drive growth toward The Next 5%,” says Vilsack. The Next 5% initiative was launched last year to increase annual U.S. from 15% of milk solids to 20% over the next five years.
Photo caption: Jiangnan University Vice President Xu Yan (right) and U.S. Dairy Export Council President and CEO Tom Vilsack celebrate a March 30 memorandum of understanding to establish a new innovation partnership.