WhiteWave Foods Acquisition by Dannon Challenged
The Cornucopia Institute, a self-proclaimed organic industry watchdog group, has filed a complaint with the U.S. Department of Justice and the Federal Trade Commission challenging the purchase of WhiteWave Foods by Groupe Danone.
The $10 billion purchase of WhiteWave would combine with Dannon’s Activa, Oikos, Dannon and Stonyfield yogurt brands and Horizon milk. Stonyfield is the world’s largest organic yogurt brand; Horizon is the nation’s largest organic milk brand.
In its complaint, the Cornucopia Institute alleges the acquisition on WhiteWave “will have a chilling impact on both competition in the consumer marketplace and the wholesale market for organic milk…. We have specific concerns that this acquisition would have a serious anti-competitive effect on the organic yogurt and organic fluid milk markets in the United States.”